Expert for Shower Enclosures & showering

Mike Tattam

Sales & Marketing Director

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Mike Tattam

Mike brings with him more than 30 years’ experience in the construction industry, working with leading manufacturers across different sectors to help develop and grow their business. His extensive time in the industry has contributed to Mike’s detailed knowledge and understanding of the supply chain, from merchants, stockists and contractors through to architects and specifiers.

In more recent years he’s held senior positions at Timbmet – a distributor of hardwood, sheet and panel products; Russell Timber Technology – a manufacturer of energy efficient, sustainable and precision engineered timber and alu-clad windows and doors; and Jablite Ltd – a leading manufacturer and supplier of EPS (expanded polystyrene) products for insulation and civil engineering applications. Mike joined Lakes as Sales & Marketing Director in October 2017 at an exciting time for the business. Working with the Board, Mike is helping to implement and drive a new strategic direction that will guide the business to its next growth phase.

Lakes

Lakes is a leading manufacturer and supplier of showering spaces, which includes shower doors and bath screens. The company sells exclusively through builders’ and plumbers’ merchants, and retail bathroom stockists.

Established in 1986, the family business has a long-standing reputation for top customer service, stock availability and speed of delivery, backed by a unique ‘no quibble guarantee’ for added customer reassurance. Its products range from timeless classics to contemporary designs catering for all market requirements. Innovations include Lakes’ optically superior PureVueHD glass and AllClear® stay-clean coating.

PureVueHD glass was introduced with low iron content to remove the green hue found in standard glass, ensuring clearer, lighter and brighter glass. AllClear® is a protective coating applied to both sides of the glass so your showering space stays looking great, for longer and with minimal effort. Uniquely, both innovations are available as standard across Lakes’ Classic, Coastline and Island Collections.

Visit: https://lakesshoweringspaces.com/

Follow @LakesForLife

Lakes comment: Q4 2018

Mike Tattam, Sales & Marketing Director Lakes, is BMBI’s Expert for Shower Enclosures & Showering.

The BMBI figures tell us that the Kitchens & Bathrooms sector underperformed the total merchant market in the last six months of 2018 but performed better than the total market in the previous 18 months.

They also show broad signs of seasonality over the last three years, with Kitchen & Bathroom sales tracking the total merchant market in the winter and spring, underperforming the market in the summer months, then overtaking the total market in the autumn and peaking in November.
But extreme weather can disrupt these patterns. Last years’ winter season was unusually cold, keeping builders and installers indoors which contributed to the Kitchens & Bathrooms category outperforming total builders’ merchants’ sales from November 2017 to March 2018. The hotter than average summer may have encouraged more homeowners and installers to find reasons to be outside. A small fall in housing transactions in Q2 and Q3 2018 will also have reduced the number of projects.

Long-term trends in the bathroom sector also influence these sales statistics to varying degrees. The pressure on living space in new homes, as housebuilders maximise the number and value of the houses they build on the land available, favours showering spaces instead of baths. Housebuilders also add value with ensuite ‘bathrooms’ and wet rooms.

The political turmoil and economic uncertainty created by an imminent Brexit is weakening consumer confidence and is probably having the greatest effect on larger improvement projects. There is abundant anecdotal evidence of projects being postponed or just not progressed.

Without a clear voice from Government, it’s near impossible to be certain what Brexit we should plan for. However, Lakes has prepared as best we can to supply our stockist partners with the minimum of disruption, whatever form Brexit takes.

In the aftermath to Brexit, the ‘Have’s, particularly the over 55-year old homeowners who have become the biggest drivers of higher-end home improvement sales, will be relatively unaffected. Even in the most disruptive scenarios, where house prices lose a large part of their value, they remain house-wealthy with their savings and pensions, still keen to improve their lives and properties.

Launched in 2015, the award winning monthly Builders Merchant Building Index (BMBI) report is the only reliable measure of repair, maintenance & improvement (RMI) activity in the UK. Filling an important gap, it can be widely used in construction, and by economists, Government, national media, commentators and influencers outside the industry.

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